New model years are landing

The model-year pieces we print for the fall, when two years of the same model share the row.

Fall is when the new model year lands on most lots. For a few months the row carries two years of the same model, and the glass is where a shopper tells them apart.

Here’s the model-year work we print for the fall.

The year, big

A model-year triangle or oval puts the year in the corner of the windshield, in your colors. Upper triangles print at about 12 to 14 inches on a side; oval comps for the lower corner at about 12 by 6 to 13 by 7.5 inches.

The event, for the road

A model-year clearance runs a few weeks. Its windshield banners and body sides print as a set, and a cargo banner on a van along the frontage carries the event to the street in a few words.

A cargo banner on a Transit van reading 2019 Model Year Clearance Event!
Jack Schmitt Ford: a cargo banner for the clearance, lettered for the road.

Set up once, reprinted every fall

The model-year pieces are set up once with your logo and colors. Next fall the year changes and the rest stays, so the reprint goes out like stock.

The whole set. Model-year triangles, ovals and clearance-event sets.

Model-year sell-down

More Field Notes

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