Every piece we print starts one of three ways. The difference is how much of it is yours: none of it, your logo, or the whole design.
| Stock | Your logo | Custom | |
|---|---|---|---|
| What it is | Lot Sherpa house designs and unbranded stock items | Our layouts, set up once with your logo and colors | Designed for your store, your building or your vehicle |
| Examples | Velvet hood bows, Buyers Guides, Fresh Trade and inspection marks, stands and hardware | Used-car flyouts, the ShortCut Pack, model-year triangles, certified marks | Showroom glass, wraps, event sets, banners and signs |
| Proof | Not needed: it prints just as we show it | A proof before the first print | A proof before anything prints |
| How you order | Online, in our store | A request, then reorders | A request and a quote |
| When you pay | At checkout | On a monthly program, usually at the end of the month | A 50% deposit starts it; the balance is due when it’s finished |
Stock
Stock pieces carry the Lot Sherpa house design or no branding at all, so they’re ready to print the day you order. A velvet hood bow, for example, is priced in our store and sold in pairs.
Stands, frames and banner hardware are stock too, so a replacement bracket or a spare set of stakes doesn’t need a quote.
Your logo
Your-logo pieces use layouts we already print for stores across the region, like the used-car flyout: the year first, the model beside it, three facts under it. We set them up once with your logo and colors, and every reprint after that matches.
Custom
Custom work is designed for your store, measured if it goes on a building, and proofed before it prints. Showroom glass, wraps, event sets, and banners and signs all start here.
What we need: your logo, the message you want, and measurements or a few photos. AI, EPS and PDF files print best, but send what you have and we’ll take a look. If your logo isn’t print-ready, our designers can redraw it as a vector.
For a group of stores
Any store can order all three. For a group, an account manager sets each piece up once, and the multi-rooftop page shows how it carries across stores.
Questions about stock and custom
Can a stock piece carry our logo?
Many can. Fresh Trade marks, inspection marks and mirror hang tags come in the Lot Sherpa house design or with your logo. With your logo, they’re set up once and reprinted.
Do we need a proof for stock items?
No. A stock piece prints just as we show it. Pieces with your logo and custom work come to you as a proof first, and nothing prints until you approve it.
When do we pay?
Store orders are paid at checkout. For a custom estimate, a 50% deposit starts the project and the balance is due when it’s finished; returning customers can pay in full on completion. Monthly programs are usually billed at the end of the month.
More Lot Guides
What is on-lot vehicle merchandising?
The printed pieces a dealership puts on its cars and around its lot, where each one goes, and how we write and size them.
Read the guide
How the ShortCut works
A QR graphic on the glass that opens a page on your website: what’s in a ShortCut Pack, where each piece goes, and why a short link sits beside every code.
Read the guide